Empowering Women in Tech: Stories, Challenges, and Change

Women are shaping the future of tech, but the industry still has a long way to go. Globally, women still only make up 28.2% of the STEM workforce. Here at Dr Logic, 27% of our team are women, and 40% of our leadership team is female, compared to 32% worldwide. 

We continue to work hard to improve these disparities and hope to see a continued positive shift across the industry. Diverse teams in tech are essential for us all to succeed.

Our Approach to Diversity, Equity, and Inclusion

At Dr Logic, we know that building a strong, inclusive team isn’t just about ticking boxes – it’s about creating an environment where talent, collaboration, and different perspectives come together to make a real impact.

• Inclusive Hiring Practices: We focus on attracting a diverse range of candidates to build well-rounded teams.
• Supportive Work Culture: We create a workplace where everyone feels valued and supported.
• Opportunities for Growth: We invest in development and career progression to ensure long-term success for our team members.

Women at Dr Logic: Their Stories

We’re proud of the talented women at Dr Logic who are shaping the future of tech. Their journeys highlight the passion, resilience, and achievements that drive change in the industry.

We recently asked our Dr Logic colleagues about their experiences of working as women in tech. We’ve captured some of their most important thoughts below:

What inspired you to pursue a career in technology?

I began my career at Apple after I graduated university with a photography degree. I used Mac’s for all of my editing and fell in love with them then. I did not expect my career at Apple to last 11 years but it was something that I loved more than I expected. 

Technology has always fascinated me because it enables creativity and problem-solving across so many industries. As someone who is neurodivergent, I found the logic of how machines work easy to grasp, and solving tech issues became second nature to me.

Originally aiming for a creative career, a chance job at Apple sparked a passion for tech. Despite early doubts and being in a male-dominated space, she was motivated to challenge stereotypes and inspire more women to join the industry.

What’s one key achievement in your career that you’re particularly proud of?

Becoming a Genius at Apple was a huge moment for me. The Genius role was very male-dominated at the time, so earning that title and gaining the respect of my colleagues across multiple stores was a major personal achievement.

I don’t have a degree in technology or engineering—I studied advertising and public relations. However, through self-learning and persistence, I built a career in tech. That journey, proving to myself that I could succeed without the ‘traditional’ path, is something I’m incredibly proud of.

Building the confidence to seek new challenges has been a standout achievement. From multiple promotions at Apple to making the leap to Dr Logic, her willingness to grow and learn has driven her career forward.

Has anyone inspired your journey? Do you have a specific role model in the tech industry?

My mum was my biggest inspiration. She loved computers and would teach me things from a young age. She always told me to stick up for myself and be passionate about my career. Now, I look up to my female colleagues in the HDA team—we work incredibly well together and push each other to do our best.

My grandad inspired me. He took on multiple careers—mechanic, engineer, designer—because he believed that if you’re passionate, you can learn anything. That mindset shaped me. Katie Bouman is another inspiration—her work in imaging the black hole proved that women can lead groundbreaking innovations in science and tech.

Inspired by Dana Scully from The X-Files, she found early motivation in seeing a strong woman in STEM on screen. Later, female role models and peers at Apple continued to influence and support her career path.

Have you faced any challenges in your tech career? How did you overcome them?

Working with the general public can be tough. There were times when customers didn’t believe I was a ‘Genius’ simply because I was a woman. But when I solved their issue, I hoped it changed their perception of women in tech.

One of my biggest challenges was learning technical skills in my third language. But the toughest part was overcoming gender bias. I’ve had clients refuse to work with me, assuming a male colleague would be more knowledgeable. I had to work twice as hard to gain the same recognition and respect. Over time, I built confidence in my skills and proved my value.

Early in her career, she encountered gender bias from customers who refused her help purely because she was a woman. With support and growing confidence, she overcame these challenges and stood firm in her expertise.

What advice would you give to women looking to enter the tech industry?

Have the drive and passion to achieve what you want—never be afraid to speak up and show your talent. The tech industry is changing for women, and being part of that change is exciting.

Believe in yourself and never stop learning. Seek mentors, find allies who support your growth, and take every opportunity to develop your skills. Confidence, curiosity, and persistence will take you far.

Stay curious and don’t fear starting from the beginning. Build your knowledge base, seek out mentorship, and remember—your voice matters. Tech needs diverse perspectives, and every woman has a place in shaping its future.

What excites you most about the future of the tech industry?

How rapidly technology evolves. As a Type One Diabetic, I’m excited about advancements in health tech that will improve how we monitor and manage conditions like mine.

The impact technology has on society—better healthcare, improved connectivity, and greater accessibility for people worldwide. Innovation is constantly making life easier and more inclusive.

The pace of innovation—especially in AI and sustainability—is what inspires her most. As diversity grows across teams, the solutions tech creates will become more inclusive, with real potential to transform lives globally.

Any other thoughts or experiences you’d like to share?

Being a woman in tech comes with challenges—gender bias, underrepresentation, workplace culture, and pay gaps. But it is changing, and I’m excited for the future.

Every challenge can be an opportunity. If you put in the effort to be the best version of yourself, you’ll succeed.

She’s seen real progress in how women are treated in tech since 2015. At Dr Logic, supporting a corporate insurance client, she’s experienced a genuinely inclusive environment—proof that change is happening and here to stay.

For more inspiration and guidance, please find each individual employee spotlight here.

Supporting the Next Generation of Women in Tech

Encouraging more women into tech means providing the right resources, mentorship, and career opportunities. Fortunately, there are a number of fantastic organisations that help bridge the gender gap by offering skills training and industry connections, such as:

• STEMETTES – Inspiring young women and non-binary people to explore careers in STEAM.
• Code First Girls – Providing free coding courses and job placements.
• Tech She Can – Partnering with schools and businesses to showcase tech careers.
• Women in Tech UK – Offering mentorship, networking, and career support.
• Women Who Code London – Supporting women with coding workshops and career growth.
• SheCanCode – Providing career advice, job opportunities, and industry insights.

Our Role in Building a Stronger Industry

At Dr Logic, we believe a diverse team strengthens our business and helps us deliver the best IT support for our clients. We focus on hiring great people, creating an inclusive work culture, and supporting the next generation of tech talent.

By championing diversity in our own team and partnering with organisations that empower women in tech, we’re helping to shape a more dynamic and innovative industry.

We’re always looking to connect with talented people who share our passion for technology – if that sounds like you, we’d love to hear from you.