Women at Dr Logic: Real Stories of Passion, Challenges, and Success

We’re proud of the talented women at Dr Logic who are shaping the future of tech. Their journeys highlight the passion, resilience, and achievements that drive change in the industry.

We recently asked our Dr Logic colleagues about their experiences of working as women in tech. Here’s what they had to say:

Neus | Helpdesk Analyst

My name is Neus, I am an HDA or Helpdesk Analyst at Dr Logic/Convex and I joined in August 2023 so have been part of this amazing team for the last year and a half.

What inspired you to pursue a career in the tech industry?

Technology has always been a passion of mine as it provides so many resources for so many fields. I am a creative and independent person and technology is how I have been able to create and learn new things not only for pleasure but to be able to help myself when I encounter issues ,or to help others achieve their goals with technology.

Also being neurodivergent I have always found the logic in which machines work is easy for me to understand and learn. Any issue can be solved and there is something very satisfactory about that.

What’s one key achievement in your career that you’re particularly proud of?

I don’t have a degree in Technology or Engineering – I studied Advertising and Public Relations – but after realising I had a passion for technology, I managed to get myself in a context where I could keep learning (independent learning most) and growing to the point that now I have made a career out of it.

Has anyone inspired your journey? Do you have a specific role model in the tech industry?

This might sound out of topic, but the person who has most inspired me anytime I wanted to take on a new challenge is my Grandad. Since I was a child I have seen him learn and then perform in any field he has had an interest in, he has been a mechanic, an engineer, a designer, you name it.

That made me grow being completely sure that you can learn anything you have an interest in. And I think this is an idea that people need to get more used to, as more of the time our own fears are what keeps us away from success.

One of the role models for me in this industry would be Katie Bouman, she led the development of a new algorithm called CHIRP (Continuous High-resolution Image Reconstruction using Patch priors), which was crucial in processing the massive amounts of data collected by the EHT and reconstructing the image of the black hole.

Bouman’s success in a field predominantly populated by men serves as a powerful example of how women can and do contribute significantly to high-stakes scientific endeavors. Her achievements challenge long-standing stereotypes and biases about gender roles in STEM, proving that women are equally capable of making significant contributions to complex technical fields.

Just because something seems impossible and you feel alone does not mean you cannot achieve it – as grandpa would say.

Have you faced any challenges in your tech career? How did you overcome them?

Yes, I have faced several challenges in my tech career. One of the first challenges was learning all these new skills in my third language. It required a lot of dedication and perseverance to become proficient, but it was definitely worth the effort, and going back to the last question it proved to myself that anything is achievable if you are ready to make the effort to achieve it.

However, the biggest challenge has been dealing with the gender bias that exists towards women in tech. I’ve encountered situations where clients have refused to work with me and requested a male colleague instead. This bias meant I had to work significantly harder than my male counterparts to achieve the same recognition and reach the same career milestones.

Overcoming this involved pushing myself beyond my limits and often dealing with impostor syndrome. To be respected and taken seriously, I had to project a high level of self-confidence, even on days when it felt forced. I had to learn my value as an engineer and be my biggest supporter. Over time, this consistent effort helped me build a reputation for competence and reliability.

Through these experiences, I’ve learned the importance of resilience and self-belief, and I continue to advocate for and support other women facing similar challenges in the tech industry.

What advice would you give to women looking to enter the tech industry?

My advice to women looking to enter the tech industry is to embrace your passion, stay curious, and be resilient. Here are a few key points that have helped me:

1. Believe in Yourself: Confidence is key. Trust in your abilities and don’t let self-doubt hold you back. Remember that everyone starts somewhere, and it’s okay to not have all the answers right away. Know your value.

2. Seek Out Mentors and Allies: Find someone that inspires you who can provide guidance, support, and encouragement. Build a network of allies—both men and women—who do understand gender bias shouldn’t be a thing and who see you for your real value.

3. Never Stop Learning: The tech industry is constantly evolving, so staying curious and committed to continuous learning is crucial. Look for how you could take advantage to learn in your current job or find one that would put you in the right direction.

4. Speak Up and Be Heard: Don’t be afraid to share your ideas and opinions. Your perspective is valuable, and your voice deserves to be heard. Practice assertiveness and don’t shy away from taking credit for your work, then again, believe in yourself.

What excites you most about the future of the tech industry?

This is a difficult question to answer as there are so many things to look forward to in the future of the Tech Industry. However if I have to choose only one is the profound impact that new discoveries and inventions can/will/already have on society.

It is all about the social aspect of it, how it improves peoples lives by making them easier, removing challenges and providing opportunities. A few examples for this would be enhanced connectivity, improved healthcare, simplified daily life and support for society development.

If you put enough energy and effort to be the best version of yourself you will. Any challenge can be an opportunity with the right perspective, remember that.

Emily | Helpdesk Analyst

Hi, my name is Emily and I have been with Dr Logic for almost 2 years (in April), I am an IT Helpdesk Analyst. I was the first HDA and also the first female to work for Dr Logic on the Convex side of the business.

What inspired you to pursue a career in the tech industry?

I began my career at Apple after I graduated university with a photography degree. I used Mac’s for all of my editing and fell in love with them then. I did not expect my career at Apple to last 11 years but it was something that I loved more than I expected.

Repairing, servicing and teaching users how to use Apple products became a huge passion of mine and I felt a connection to the industry. I loved how quickly it changed and that gave me the drive to continue to be on top form, in the service I provided.

What’s one key achievement in your career that you’re particularly proud of?

Becoming a Genius at Apple, when I first started I never thought that I would be able to achieve it. At the time the Genius side of Apple was very male dominated and still is. It was a huge moment for me to be seen and respected by all, including the other stores in our market.

Has anyone inspired your journey? Do you have a specific role model in the tech industry?

For me it was my mum, my mum loved computers and from when I was at a young age she would show me things often. She always told me to stick up for myself and to be passionate about what I find in a career and I have done that.

There are many other ex-Apple female colleagues that I look up to but the ones that I see as role models right now are my other colleagues that I work with in the HDA team. We are all women and we work incredibly well as a team, our workload can be overwhelming at times but we continue to give all that we can and create the best support experience.

Have you faced any challenges in your tech career? How did you overcome them?

The general public can be a tough environment, at Apple there were many instances where because I was female I was not expected to be a ‘Genius’ and I would not get the same respect from users as some of the male colleagues that I worked with, would. However, when their issue was fixed and or repaired by me and resolved, they would be extremely happy and I hoped that this would change their outlook on females in the tech industry.

What advice would you give to women looking to enter the tech industry?

Have the drive and passion to achieve what you want to, never be afraid to speak up and show how talented you are. Put yourself forward and have the drive to accept that the change for women in tech is still changing.

What excites you most about the future of the tech industry?

How often technology can change, being Type One Diabetic I am looking forward to seeing what new technology can change how I monitor my blood glucose. Seeing women in high tech roles driving change is also something that I am excited about.

Being a woman in the tech industry can have its difficulties for example gender bias and stereotypes, under representation, workplace culture and the pay gap. However, in my experience this is changing and I am excited for the future for women in technology.

Lily | Helpdesk Analyst

I’m Lily, and I’ve been working at Dr Logic/Convex as a Helpdesk Analyst since April 2024. I am very proud to work in an incredible team of three women!

What inspired you to pursue a career in the tech industry?

I actually never expected to find myself in the Tech industry. As a child, I was very artistic and my degree ended up being in a creative field, with the intention to pursue a career in the arts. When I graduated in 2015, I found myself stuck in London with no money and no easy way into that industry. My old housemate worked at Apple and I applied, not really thinking I would get the job, and also that it would only be a short time role so I could earn some money to push myself into the creative industry. To my surprise, they hired me as a Technician at the Genius Bar, having no prior experience in Tech other than simply knowing how to use my own iPhone and MacBook. As a woman, I quickly realised the industry was a space dominated by men (being at that time probably 1 of less than 10 women in a large team of men), but instead of being deterred, it fuelled my determination. I wanted to challenge the stereotype and prove that women could thrive in the Tech field – and I really want to inspire other women to follow suit!

What’s one key achievement in your career that you’re particularly proud of?

Not being afraid to progress and having the confidence to apply for a different role if you want to expand your knowledge. I was once quite a shy person so having this mindset is a huge achievement for me. At Apple, I began my career as a Technical Specialist, progressing to a Technical Expert, and then a Genius Admin – I was there for almost eight years and wanted to develop my skills. I was quite nervous to leave Apple and apply to Dr Logic, but I went for it, got the job and have learned so much, even only being here for a year. It’s so important to learn new things within the Tech industry and I felt like I’d plateaued a bit at Apple and wanted a new challenge. In this role, I learn something new every day, which is very fulfilling to me.

Has anyone inspired your journey? Do you have a specific role model in the tech industry?

Weirdly, my role model comes from a television show. I was a real lover of the X-Files as a child and actually wrote my University dissertation about the representation of women in the series. Dana Scully was an amazing character and an incredible representation of a woman working in the STEM (Science, Technology, Engineering, and Mathematics) industry. Although she didn’t specifically work in Tech (she worked in Science instead), watching her character in this show dominated by men was so inspiring for me as a young girl, and still is to this day as a woman. The impact of this show and Scully’s character certainly went way beyond the television screen for myself and I’m sure many more women, inspiring them to work in STEM. I also ended up having a lot of female role models at Apple as my career grew there, and it was so great to support and empower each other on our journeys.

Have you faced any challenges in your tech career? How did you overcome them?

When I first started my job as a Technician at Apple, I faced a lot of backlash being a woman in the industry. The store I worked in was a flagship in London and we had a lot of male customers, who often wouldn’t take me seriously because I wasn’t a man. I remember very clearly one customer saying to me straight off the bat (before I’d even said a word) – ‘Oh I don’t want a female Technician, bring me over a man, I’m not going to talk to you’. I was pretty shocked and got quite upset over this, and it almost completely knocked me down in the beginning of my journey in Tech. Luckily, I had a lot of support from management and was told if I was ever made to feel uncomfortable because of my gender, I could remove myself from the situation. Over time, I stood my ground a bit more as my knowledge grew, and these experiences ended up happening much less often, although even in my eighth year in the industry, I would occasionally have the same issue with the odd customer.

What advice would you give to women looking to enter the tech industry?

My advice for women entering the Tech industry would be to embrace your curiosity and not be afraid to start from scratch. Tech is vast and ever-evolving, so focus on building a strong foundation in technical knowledge. Don’t let imposter syndrome hold you back – everyone starts somewhere, and the more you learn, the more confident you’ll become. Seek out mentorship from other women in the field and build a supportive network that empowers you. Women’s voices are 100% needed within this industry.

What excites you most about the future of the tech industry?

What excites me most about the future of the Tech industry is the endless potential for innovation and how it will continue to transform every aspect of our lives. The rapid advancements in AI and machine learning hold incredible promise for solving complex problems, for example, improving healthcare and enhancing sustainability efforts. Additionally, the growing focus on inclusivity and diversity within Tech teams will lead to more ideas and innovation, creating solutions that serve a wider range of people. The future of tech is about reshaping our world in ways we can’t fully imagine yet, and being a part of that transformation is incredibly inspiring.

Any other thoughts or experiences you’d like to share?

I think there is a lot more support for women in the Tech industry nowadays compared to the beginning of my journey in 2015. In my role at Dr Logic supporting Convex, a corporate insurance company, I’ve had absolutely no comments on my gender within the workspace, which is incredibly refreshing and makes me hopeful for the future.